Seeing is believing, they say. I have seen a DRAMATIC shift in the outcome in sales presentations when a brand owner has REAL samples, in...

Written for ECRM and 1st posted their Blog on 10/16/19. Most emerging brands get their start selling online, typically via Amazon as well...

Variety is the spice of life - it can also be the life of your spice brand. For most brand owners getting just ONE product off the ground is

To effectively leverage color block merchandising, you need to get in the store and see what’s already on the shelf. Published on ECRM...

If just ordered packaging here are 5 things you probably didn't think about but should of: 1) Your packaging structure and artwork will...

by Emily Page Where is your brand growing this year? ⛅️ Do you feel you have a clear strategy for sales? If you don't, it's very likely...

Start To Sold Video For CPG Start-Ups: Creating a Packaging Strategy That Sells Product You know you have an important trade show coming...