Creative Packaging Design Tips for E- Commerce Brands
This article was first published on RANGEME (February 6, 2020) and ECRM (January 22, 2020). Today’s consumer shops both online and in...
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- Nov 9, 2019
Why Branding Makes Money For Physical Product Brands?
By Kat Reyes and Emily Page “I’m a busy emerging brand - why the heck should I care about brand consistency? I only care about speed to...
- Oct 4, 2019
PRODUCT = PACKAGING + STUFF INSIDE
It's so easy to let packaging be the last thing you think about in your product development and sales plan. Product development is a fast...
- Jul 16, 2019
ADVICE: WHY A PRODUCT LINE EXTENSION SHOULD BE PART OF YOUR WINNING SALES STRATEGY
Variety is the spice of life - it can also be the life of your spice brand. For most brand owners getting just ONE product off the ground is
- Jul 2, 2019
ADVICE: THE #1 STEP IN NAILING YOUR RETAIL SALES BUYER MEETING
Sales meeting jitters can happen anytime with anyone. You want to be a hit! Take a deep breath and remember that your CRUCIAL key for...
- Jun 13, 2019
ADVICE: How to Respond When a Retail Buyer Asks For Pricing at a Trade Show
Look, it can be nerve-racking when a buyer cuts to the chase and asks for the price of your physical product. You usually need more...
- Mar 11, 2019
ADVICE: Color Blocking Strategies: Make Your Brand JUMP off the Shelf!
To effectively leverage color block merchandising, you need to get in the store and see what’s already on the shelf. Published on ECRM...
- Mar 1, 2019
ADVICE: What's the #1 Thing That Should Drive Your Priorities Today?
By Emily Page 2/27/2019 As a brand owner, you have a million competing priorities. When you sit down to create your "TO DO" list how do...
- Feb 26, 2019
ADVICE: 5 Things You Did Not Think About The Last Time You Ordered Packaging
If just ordered packaging here are 5 things you probably didn't think about but should of: 1) Your packaging structure and artwork will...
- Feb 10, 2019
ADVICE: Brand Sales Growth Strategy Exercise in 45 Minutes
by Emily Page Where is your brand growing this year? ⛅️ Do you feel you have a clear strategy for sales? If you don't, it's very likely...
- Feb 6, 2019
EVENT: Bootcamp: Product Development & Packaging for Retail Sales Success (MARCH 4, 2019 in Dallas)
WeWork Dallas | 1920 McKinney Ave | FL 7 | Dallas, Tx 75201 Monday, March 4, 2019 from 5:30 PM to 8:00 PM (CST) We're excited to share an...
- Dec 4, 2018
EVENTS: 2019 ECRM Summit: Emily Anne Page Presents on Product Development & Packaging Strategies
We are proud to announce that Pearl Resourcing's CEO, Emily Page, will be a guest speaker at the 2019 ECRM Store Brand's Leadership...
- Nov 14, 2018
Blood Sugar Boss Influencer Publishes New Book - DHJ
At first glance health coach and yogi, Lauren Bongiorno, presents as all brawn, beauty and brains. You would never know she suffers from...
- Oct 16, 2018
ADVICE: Quick Tips To Extend Shelf Life With Packaging (filmed at ECRM with Joe Tarnowski)
By Emily Page, October 15, 2018 Joe Tarnowski and Emily Page are passionate about product development and have quick advice for...
- Jun 26, 2018
ADVICE: Packaging For Big Box Stores
Podcast interview of Emily Page by Tim Bush for ON THE SHELF: Getting Into Big Box Retail I imagine that Tim Bush, like me, actually...
- Jun 26, 2018
Jocko Willink on the Origin of His Infamous Jocko White Tea
Ever wonder what the story is behind the launch of Jocko White Tea? Check out this interview with Jocko Willink and ECRM's Joseph...
- Jun 26, 2018
ARTICLE PUBLISHED: 9 Beverage Industry Trends for 2019 and Beyond
**NEW ARTICLE PUBLISHED FOR NEW HOPE** https://www.newhope.com/products-and-trends/9-beverage-industry-trends-2019-and-beyond I got to...
- Jun 26, 2018
VIDEO: How To Turn Your Idea Into A Ready To Sell Beverage Product: Case Study – JOCKO WHITE TEA
Do you have an idea for a “ready to drink liquid refreshment #beverage” (which is industry speak for drink you can sell in stores)? Or...
- Apr 24, 2018
ADVICE: How to maximize product sales across all channels with packaging and branding
Interview by Hannah Esper and published in New Hope Network 4/14/2019 https://www.newhope.com/branding-and-marketing/how-maximize-product...
- Jan 18, 2018
ADVICE: Will you make an effective retail sales strategy this year? (YouTube)
Start To Sold Video For CPG Start-Ups: Creating a Packaging Strategy That Sells Product You know you have an important trade show coming...