This article was first published on RANGEME (February 6, 2020) and ECRM (January 22, 2020). Today’s consumer shops both online and in brick and mortar stores...

By Kat Reyes and Emily Page “I’m a busy emerging brand - why the heck should I care about brand consistency? I only care about speed to market on artwork and...

It's so easy to let packaging be the last thing you think about in your product development and sales plan. Product development is a fast paced multivariable...

Variety is the spice of life - it can also be the life of your spice brand. For most brand owners getting just ONE product off the ground is

Sales meeting jitters can happen anytime with anyone. You want to be a hit! Take a deep breath and remember that your CRUCIAL key for retail buyer sales meet...

Look, it can be nerve-racking when a buyer cuts to the chase and asks for the price of your physical product. You usually need more information in order to g...

To effectively leverage color block merchandising, you need to get in the store and see what’s already on the shelf. Published on ECRM Marketgate Blog 3/10/2...

By Emily Page 2/27/2019 As a brand owner, you have a million competing priorities. When you sit down to create your "TO DO" list how do you identify the prio...

If just ordered packaging here are 5 things you probably didn't think about but should of: 1) Your packaging structure and artwork will directly effect your ...

by Emily Page Where is your brand growing this year? ⛅️ Do you feel you have a clear strategy for sales? If you don't, it's very likely that you just need so...

WeWork Dallas | 1920 McKinney Ave | FL 7 | Dallas, Tx 75201 Monday, March 4, 2019 from 5:30 PM to 8:00 PM (CST) We're excited to share an upcoming course in ...

We are proud to announce that Pearl Resourcing's CEO, Emily Page, will be a guest speaker at the 2019 ECRM Store Brand's Leadership Summit! While presenting ...

At first glance health coach and yogi, Lauren Bongiorno, presents as all brawn, beauty and brains. You would never know she suffers from a chronic condition:...

By Emily Page, October 15, 2018 Joe Tarnowski and Emily Page are passionate about product development and have quick advice for entrepreneurs on how to use p...

Podcast interview of Emily Page by Tim Bush for ON THE SHELF: Getting Into Big Box Retail I imagine that Tim Bush, like me, actually enjoys spending a Saturd...

Ever wonder what the story is behind the launch of Jocko White Tea? Check out this interview with Jocko Willink and ECRM's Joseph Tarnowski about the launch ...

**NEW ARTICLE PUBLISHED FOR NEW HOPE** https://www.newhope.com/products-and-trends/9-beverage-industry-trends-2019-and-beyond I got to share this! Check out ...

Do you have an idea for a “ready to drink liquid refreshment #beverage” (which is industry speak for drink you can sell in stores)? Or are you a venture capi...

Interview by Hannah Esper and published in New Hope Network 4/14/2019 https://www.newhope.com/branding-and-marketing/how-maximize-product-sales-across-all-ch...

Start To Sold Video For CPG Start-Ups: Creating a Packaging Strategy That Sells Product You know you have an important trade show coming up and you could mee...