Packaging Advice

How can you optimize your packaging choices to reduce manufacturing risks, lower costs, increase brand loyalty and attract attention for sales? We'll share the tips and advice here.

Creative Packaging Design Tips for E- Commerce Brands

This article was first published on RANGEME (February 6, 2020) and ECRM (January 22, 2020). Today’s consumer shops both online and in...

Pearl Resourcing

Feb 21, 20206 min read

Printed Mock-Ups ESSENTIAL To Your Winning Retail Sale Meeting Strategy

Seeing is believing, they say. I have seen a DRAMATIC shift in the outcome in sales presentations when a brand owner has REAL samples, in...

Pearl Resourcing

Jan 29, 20205 min read

ADVICE: Designing Efficient, Indestructible & Impactful E-Commerce Packaging (Posted on ECRM BLOG)

Written for ECRM and 1st posted their Blog on 10/16/19. Most emerging brands get their start selling online, typically via Amazon as well...

Pearl Resourcing

Oct 16, 20193 min read

ADVICE: WHY A PRODUCT LINE EXTENSION SHOULD BE PART OF YOUR WINNING SALES STRATEGY

Variety is the spice of life - it can also be the life of your spice brand. For most brand owners getting just ONE product off the ground is

Pearl Resourcing

Jul 16, 20195 min read

ADVICE: Color Blocking Strategies: Make Your Brand JUMP off the Shelf!

To effectively leverage color block merchandising, you need to get in the store and see what’s already on the shelf. Published on ECRM...

Pearl Resourcing

Mar 11, 20195 min read

ADVICE: 5 Things You Did Not Think About The Last Time You Ordered Packaging

If just ordered packaging here are 5 things you probably didn't think about but should of: 1) Your packaging structure and artwork will...

Pearl Resourcing

Feb 25, 20194 min read

ADVICE: Quick Tips To Extend Shelf Life With Packaging (filmed at ECRM with Joe Tarnowski)

By Emily Page, October 15, 2018 Joe Tarnowski and Emily Page are passionate about product development and have quick advice for...

Pearl Resourcing

Oct 15, 20186 min read

ADVICE: Will you make an effective retail sales strategy this year? (YouTube)

Start To Sold Video For CPG Start-Ups: Creating a Packaging Strategy That Sells Product You know you have an important trade show coming...

Pearl Resourcing

Jan 17, 20183 min read