The Perfect Bite Co - Re-Brand - Frozen Appetizers

The Perfect Bite creates innovative frozen food to retailers across the country.

Their award winning frozen appetizers needed a re-brand that elevated the brand but kept it delicious and accessible for families across America.

PBC trusted Pearl Resourcing with their re-brand of their frozen appetizer line!

HOW IT WENT

Pearl started understanding the customer - a busy family needing great ingredients and delicious food at home.

Capturing the spirit of the brand and it's founder Teri Valentine, Pearl created the catch phrase: Live it up. Every Day.

Next Pearl studied the existing cozy cookbook inspired recipes and products perfect for entertaining and snacking at home.

Designing the brands core colors around kitchen bright colors: orange, red, blue, green and yellow.

Plating each unique item and serving on a wood grained table is how customers want to use PBC appetizers.

Pearl created packaging that draws the shopper can imagine each appetizer being served in their own home.

ORGANIC

With the primary brand success, retail buyers asked for an organic version of the best selling Caramelized Onion Feta Pastry Kiss.

Keeping the cozy wooden table, Pearl differentiated the design with white wood instead of the brands primary dark color.

This product won a 2018 SOFI Award for BEST NEW PRODUCT.

MEXICAN STYLE STREET CORN BITES - CLUB PACK

As the brand has grown over the years, club stores have requested their own appetizers with unique flavors.

The Perfect Bite Co is expert at bringing fresh concepts to the appetizer table.

Including Mexican Style Street Corn Bites.

Mac N Cheese Bites - CLUB PACK

Other appetizers launched are the PBC mac n cheese bites available in club family size at Costco.

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Want more appetizers? Visit The Perfect Bite Co website: http://perfectbiteco.com.

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Interested in having your branded packaging design created by a trusted partner? Schedule a 30 MINUTE DISCOVERY CALL on our website: http://pearlresourcing.net

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